How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

Unconventional Inspiration: How a 15-Year-Old Meme Shaped Cyberpunk 2077's Quest Design

The creative process in game development often draws from unexpected sources. A senior member of CD Projekt Red recently revealed a surprising influence on Cyberpunk 2077's quest design: a meme, over 15 years old.

Paweł Sasko, Quest Director, explained his unique approach:

"When crafting scripts or text, I play music with strong beats or lyrics I don't understand to maintain focus. I've listened to 'Epic Sax Guy 10h' far more than I care to admit. It provides incredible focus and mental clarity."

This seemingly random choice yielded valuable insights into narrative structure, player engagement, and maintaining humor amidst the game's darker themes. While the specific meme remains unmentioned, its impact on the team's storytelling is clear.

This anecdote underscores the importance of diverse inspiration in modern game design. By incorporating internet culture, CD Projekt Red crafted a more relatable and authentic experience. This unconventional method contributed to the game's innovative status within open-world RPGs.

This approach aligns perfectly with CD Projekt Red's commitment to high-quality storytelling and advanced technology. Their consistent innovation, while adhering to core values, creates games that resonate deeply. Using a long-forgotten meme highlights their willingness to explore unconventional ideas and think outside the box.