Ubisoft Hypes Assassin's Creed Shadows, But With a Twist

It's been a while since we last discussed Ubisoft, hasn't it? Next Thursday marks the release of their highly anticipated game, Assassin's Creed Shadows, and the performance of this title could significantly impact the company's future.

Today, Ubisoft's official channel released a new video dedicated to the game. While you might expect this to be the launch trailer, it's actually labeled as a TV commercial, which sparks some curiosity.

The video itself isn't the issue—it's smooth, cinematic, and visually stunning. The concern lies in Ubisoft's strategy of heavily relying on traditional media for promotion. There's nothing inherently wrong with this approach, but uploading a TV ad to their YouTube channel raises questions. This move might seem like nitpicking, but it doesn't necessarily instill confidence in the upcoming release.

Speculation aside, the video effectively highlights the distinct gameplay and combat styles of the two main protagonists. The depiction of Japan is breathtaking, though it's important to remember that a one-minute cinematic doesn't define the entire game. We'll need to wait until the release to form a comprehensive opinion.