The Best Time to Buy a Laptop for a Good Price in 2025

Maximize your savings when buying a laptop! Laptops are a significant investment, but strategic timing can significantly reduce the cost. While new models constantly emerge, several periods offer substantially better deals, even on the latest technology in 2025. With President's Day sales approaching, let's explore the optimal times to purchase.

Best Times to Buy a Laptop in 2025:

Major Sales Events: Black Friday, Cyber Monday, Prime Day Back-to-School Season New Hardware Launches

Black Friday / Cyber Monday

Black Friday and Cyber Monday are prime times for laptop deals, extending beyond just the initial "doorbuster" offers. New laptop hardware typically launches early in the year or around October, depending on the manufacturer. This means previous-generation models, often becoming obsolete after CES (Consumer Electronics Show), receive substantial discounts. We've seen this with MacBooks, for instance, following the release of new models.

Retailers like Amazon and Best Buy aim to clear inventory for incoming products. While you might miss the newest features, savings of 20-30% off the original price are significant. Combined with aggressive Black Friday and Cyber Monday promotions, you can secure extremely affordable laptops. We've witnessed Black Friday deals slashing MacBook Air prices just weeks after launch – a rarity for Apple products.

Black Friday falls on November 28th, 2025, but deals typically begin in late October. Expect deals to surface shortly after Amazon's October Prime Day event.

Amazon Prime Day

Similar to Black Friday, Amazon hosts its Prime Day sale. While not always offering exceptional laptop deals, affordable options are available, although high-end models are less likely.

Prime Day is ideal for Chromebook purchases. Already budget-friendly, Chromebooks receive further price reductions during Prime Day. The advantage is less concern about hardware specifications, as Chromebook functionality relies primarily on web browsers.

Prime Day 2025 is anticipated around mid-July, mirroring last year's timing.

October Prime Day

Amazon's October Prime Day event mirrors the summer sale, offering similar discounts before the holiday season. While fewer laptop deals are available compared to Black Friday, it remains a worthwhile option for budget-conscious fall shoppers.

Other Sales Events

Beyond Black Friday and Prime Day, retailers frequently discount electronics during holidays. President's Day, Memorial Day, Labor Day, and the Fourth of July often present opportunities for laptop deals.

Seeking the Latest Technology

For those prioritizing the newest models over price, it's best to wait for new hardware announcements from Nvidia, Intel, or AMD. This year, a new generation of laptops was unveiled alongside CES 2025, featuring AI assistants and Mini-LED displays. Razer's RTX 5090 laptops were a notable highlight.

Ultrabook upgrades are frequent, though Intel's U-series processors release less predictably. Staying informed about tech news and rumors is crucial. New hardware often appears unexpectedly.

New Hardware Impacts Pricing

New hardware releases immediately lower prices on previous-generation models. While purchasing a slightly older laptop might seem less appealing, generational improvements are often incremental. The performance difference between a 13th-gen and 14th-gen Intel processor, for example, is minimal for everyday tasks.

Combining awareness of new hardware releases with deals on last-generation models is an effective strategy. This applies to MacBooks as well; new releases trigger significant price drops on used models.

Currently Affordable Laptops:

If immediate purchase is preferred, consider these budget-friendly options:

Dell XPS 13: A strong MacBook alternative.

ASUS Asus TUF Dash 15: A budget-friendly gaming laptop.

Microsoft Surface Pro 9: An excellent detachable laptop.

Apple MacBook Air M2 (2022): Ideal for everyday use.