Kartrider Rush+ and Hyundai Launch Exciting New Collaboration

When it comes to promoting your newest vehicle, if you're a car manufacturer, there's a plethora of options at your disposal. You might consider a sleek new advertising campaign, a celebrity endorsement, or perhaps something more innovative—like showcasing your new car as an in-game kart in KartRider Rush+?

That's exactly what Hyundai has opted for as they team up once again with KartRider Rush+! Nexon's popular kart racing game is set to welcome back the renowned car manufacturer with the introduction of the new Insteroid concept car kart. Crafted by the Hyundai Motors Europe Design Center, this kart draws inspiration from the INSTER, an electric SUV that Hyundai is showcasing.

But the excitement doesn't stop with the Insteroid. Players can also grab the new Glitched Hyundai Aura and an EV Charging Connector, both sporting the vibrant GOGOGOrange color scheme. And there's more: a special event running until April 28th offers players a chance to win big. By using a Boost Shard at least once in-game, you'll be entered into a draw to win 30 Lucky Star Jewels, which can be exchanged for items via the Starlight Treasure Hunt.

Notably, the Insteroid isn't just a digital kart; it's also a real-world concept car! While it's not slated for mass production anytime soon, it serves as an impressive promotional tool. In my opinion, it's certainly more stylish than the Cybertruck featured in Fortnite.

If this latest collaboration with KartRider Rush+ doesn't pique your interest, you might want to take a break and explore our list of the top five new mobile games to try this week, to see what else has been launched in the last seven days.