AMD Radeon RX 9070 GPUs Finally Get Official Release Window — but Still No Price

AMD's highly anticipated RX 9070 and RX 9070 XT graphics cards, unveiled at CES 2025, will finally arrive in March 2025, according to Radeon Graphics VP David McAfee. While initially absent from AMD's keynote, these RDNA 4 GPUs have already surfaced at retailers and with reviewers, fueling speculation about a strategic launch delay.

McAfee's announcement on Twitter/X confirmed the March release, promising a global rollout with a diverse range of card options. However, crucial details like specifications and pricing remain undisclosed. Industry analysts predict these cards will compete directly with Nvidia's RTX 5070 and RTX 5070 Ti, launching in February. Reports confirm review samples are already circulating, with outlets like eTeknix having received units for testing.

The unusual pre-release activity has ignited debate. Some suggest AMD delayed the launch to strategically counter Nvidia's February releases, enabling a direct performance comparison. Others point to potential pricing pressure from Nvidia as a contributing factor.

The current market landscape, with Nvidia commanding an estimated 88% of the discrete GPU market (according to a June 2024 report), highlights the pressure on AMD. Facing a lack of significant competition in the mid-range and high-end segments, AMD's strategic maneuvering with the RX 9070 series is critical for challenging Nvidia's dominance. The lack of concrete details surrounding the launch has undeniably created a somewhat muddled and confusing situation for consumers.